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Sufian Jusoh is the Director and Professor of International Trade and Investment at the Institute of Malaysia and International Studies, Universiti Kebangsaan Malaysia. Sufian is the Chair of the ASEAN Integration Grand Challenge for Universiti Kebangsaan Malaysia.

Sufian is also an External Fellow of the World Trade Institute, University of Bern, Switzerland and a Distinguished Fellow at the Institute of Diplomacy and Foreign Relations, Ministry of Foreign Affairs, Malaysia. Sufian is now an International Investment Law Expert at the World Bank Group. Sufian is the Co-Founder of the ASEAN Economic Integration Forum and a Member of the Pacific Economic Cooperation Council Malaysian Chapter. Sufian also plays a key role in the reform of the investment laws in Myanmar, Timor Leste, Laos and the Federated States of Micronesia. 

Sufian has been a consultant to many countries and international organisations such as the World Bank, the Asian Development Bank, ASEAN, the World Trade Organisation, the World Intellectual Property Organisation, the United Nations’ Conference on Trade and Development and the United Nations’ Economic Commission for Asia and the Pacific.

Sufian is a Barrister-at-Law (England and Wales) of Lincoln’s Inn, London. Sufian holds an LL.B from Cardiff Law School, an LL.M (Merit), University College London and a Doctor in Law (summa Cum Laude) from University of Bern, Switzerland.

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