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CLUED-iN #10 Choosing, Changing or Combining Customer Segments

Featuring insights from inclusive business and social enterprise leaders, CLUED-iN 10 explores how to create strong business models, build resilience for times of crises like the Covid-19 pandemic, and choose the best market segment for your business idea.

With contributions from Access2Innovation, Ignitia, LabourNet, ONergy Solar, the WARC Group, Zipline, Farmster, TaroWorks and Mosabi, the issue also covers B2B, B2C and B2G business models, how leaders can pivot operations to respond to the current global crisis, and why serving customers at the base of the pyramid in innovative and holistic is more important than ever.

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Tags of this Publication:

 inclusive business

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